Writing a Business Plan: A Must-Have for Any Startup
Order ID |
53563633773 |
Type |
Essay |
Writer Level |
Masters |
Style |
APA |
Sources/References |
4 |
Perfect Number of Pages to Order |
5-10 Pages |
Description/Paper Instructions
Writing a Business Plan: A Must-Have for Any Startup
A business plan is a critical document for any startup. It serves as a roadmap for the company, outlining its goals and how it plans to achieve them. A well-written business plan can help a startup secure funding, attract partners and investors, and serve as a guide for the company’s operations and growth.
A typical business plan includes several key elements:
Executive Summary: This section provides a brief overview of the entire business plan, including the company’s mission statement, products or services offered, target market, and financial projections.
Company Description: This section provides a detailed overview of the company, including its history, ownership, management structure, and any relevant industry or market information.
Industry Analysis: This section provides an overview of the industry in which the company operates, including market size, growth rate, major competitors, and any trends or changes in the industry.
Market Analysis: This section identifies the company’s target market, including demographic information, size, and buying habits. It also includes a thorough analysis of the company’s competitors and how it plans to differentiate itself in the market.
Product or Service Description: This section provides a detailed description of the company’s products or services, including features and benefits, pricing, and any patents or proprietary technology.
Marketing and Sales Strategy: This section describes how the company plans to market and sell its products or services, including advertising, promotions, and distribution.
Operations Plan: This section describes how the company will operate on a day-to-day basis, including details on manufacturing, logistics, and supply chain management.
Management and Staffing: This section describes the company’s management structure and details about key personnel and their roles.
Financial Projections: This section provides detailed financial projections for the company, including income statements, cash flow statements, and balance sheets. This information is used to demonstrate the company’s financial viability and to attract investors.
Appendices: This section includes any additional information that may be helpful, such as resumes of key personnel, letters of reference, market research data, and other supporting documents.
In order to make a good business plan, it is important to perform in-depth research and analysis, use realistic and conservative financial projections, and present the information in a clear and concise manner. A business plan should be reviewed and updated regularly to ensure it remains relevant as the company’s goals and operations evolve.
It is essential to note that a business plan is not a one-time document, it should be always updated and a live document. It should always reflect the current state and future goals of the company. New milestones, achievements, and changes should be documented and added to the business plan. This will help the company stay on track and ensure that it is meeting its goals.
Furthermore, the business plan is not only for external stakeholders like investors, but also it is very useful for internal stakeholders. The business plan is a guide to align the efforts of different departments, and to make sure that everyone understands their role in the company’s strategy.
In conclusion, a business plan is a critical document for any startup. It provides a roadmap for the company and can help secure funding and attract investors. A well-written business plan should include a clear mission statement, detailed market and industry analysis, realistic financial projections, and a comprehensive marketing and operations plan. It is important to regularly review and update the business plan to ensure it remains relevant and useful for both external and internal stakeholders.
RUBRIC
QUALITY OF RESPONSE |
NO RESPONSE |
POOR / UNSATISFACTORY |
SATISFACTORY |
GOOD |
EXCELLENT |
Content (worth a maximum of 50% of the total points) |
Zero points: Student failed to submit the final paper. |
20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. |
30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. |
40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. |
50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. |
Use of Sources (worth a maximum of 20% of the total points). |
Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. |
5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. |
10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. |
15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. |
20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. |
Grammar (worth maximum of 20% of total points) |
Zero points: Student failed to submit the final paper. |
5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors |
10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors |
15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. |
20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. |
Structure of the Paper (worth 10% of total points) |
Zero points: Student failed to submit the final paper. |
3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. |
5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper |
7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. |
10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. |
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