Order ID |
53563633773 |
Type |
Essay |
Writer Level |
Masters |
Style |
APA |
Sources/References |
4 |
Perfect Number of Pages to Order |
5-10 Pages |
Description/Paper Instructions
Micro and Macro Environments for Products Assignment
Micro, Macro, Environments, Products, Assignment
(Must have 10 sources)
(Must relate micro and macro environments in general and my related product which is attached below)
(I also attached a sample paper below as well)
As we learned in Chapter 3, one of the first tasks a company must accomplish is to analyze the micro and macro-environment to help determine if the new product idea has potential for success, and also identify areas that may be challenging. This is often called a Situation Analysis in the business world. You will research and write about what you learn about the following micro and macro-environments both in general and as related to your product. Your paper should have the following 6 headings:
Competitive Environment
Economic Environment
Natural Environment
Technological Environment
Political & Legal Environment
Cultural & Social Environment
Your paper should be about 3-4 pages 12-point font, double spaced, one-inch margins. You are required to have a minimum of 10 outside sources cited in APA format both in-text and on a References page. You may use only one direct quote in your paper.
Days Famous Chicken Skin
Hello, my name is Dajon and my new snack invention is going to be fried chicken skin. This crispy and savory snack is going to be called “Days Famous Chicken Skin”. Our skin will consist of three main key flavors. And we are going to be based out of Milford, Delaware. With our everyone loves fresh crispy skin motto this savory snack will have you wanting more.
The name “Days Famous Chicken” comes from “Day” being my nickname from Dajon. With creatin a name I had to make sure it was taken or being used by another company. The name is going to allow me to keep it original but also make the name straight to the point. The “Famous” portion is going to be a family recipe. Our family recipe is based on deep frying chicken, but I will use this same recipe to deep fry the chicken skin.
Our main slate of Days Famous chicken will consist of three main key flavors. The first flavor will be original. The original is just going to be the fried skin with our secret recipe and a little seasoning sprinkled on as well for added flavor. The second flavor is going to be ranch. We are going to base the ranch flavor off the hidden valley ranch sinch that’s one of the most popular ranch brands in the world. This is going to add a new craved taste and probably one of the most popular flavors.
The last flavor is going to be a sweet heat buffalo sauce. This sauce is going to be homemade and should keep people craving for sweeter but while also getting that heat on the back end.
We are going to launch the company in Milford Delaware. I pick Delaware because that is where I am from, and I know the state from top to bottom. I would have to introduce the snack in lower Delaware then work my way up into the city of Wilmington. Once I can get the snack popular in a small state like Delaware then I can grow and take it to another state.
The best way I feel to roll the snack out would be to set up stands in the mall and have three flavor samples for people to try. With this I can see which ones will be popular and which one people would like. Once people taste and want more, I would allow them the opportunity to purchase then and there.
Now there are a few challenges I think I will have sold it and that include getting it in front of a lot of people, and actually getting people to like the idea of just eating chicken skin by itself without the meat portion. Some people might find this weird and might not like it so it actually might be hard to get enough people to like it.
Overall, I think this is going to be a good crispy and savory snack that anyone can enjoy for lunch, movie night, or to just fill the hunger pain. I think everyone should get a taste of Days Famous Chicken Skin and become addicted to this invention. With our three hot flavors this shouldn’t be no reason for us not to grow and become one of the biggest chicken companies in the world.
References
Abraham, L. (2020, September 16). The best ranch dressings, ranked. Delish. Retrieved September 12, 2021, from https://www.delish.com/cooking/g21053364/best-bottled-ranch-dressing/.
RUBRIC
QUALITY OF RESPONSE |
NO RESPONSE |
POOR / UNSATISFACTORY |
SATISFACTORY |
GOOD |
EXCELLENT |
Content (worth a maximum of 50% of the total points) |
Zero points: Student failed to submit the final paper. |
20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. |
30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. |
40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. |
50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. |
Use of Sources (worth a maximum of 20% of the total points). |
Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. |
5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. |
10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. |
15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. |
20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. |
Grammar (worth maximum of 20% of total points) |
Zero points: Student failed to submit the final paper. |
5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors |
10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors |
15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. |
20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. |
Structure of the Paper (worth 10% of total points) |
Zero points: Student failed to submit the final paper. |
3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. |
5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper |
7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. |
10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. |
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