Determinants of Customer Intention to Purchase Social Enterprise Products
Order ID |
53563633773 |
Type |
Essay |
Writer Level |
Masters |
Style |
APA |
Sources/References |
4 |
Perfect Number of Pages to Order |
5-10 Pages |
Description/Paper Instructions
Questions:
1. social enterprise in the United States and shipping costs to individuals in the United States, and how much they are prepared to pay, and whether the $8 makes a difference to those purchasing from a social enterprise or even a premium brand?
2. How is it to get in the United States?
USE 3 TO 4 SOURCES FROM THIS LIST
Resources List
Aksoy, Hasan, and Ceren Özsönmez. How Millennials Knowledge, Trust, and Product Involvement Affect the Willingness to Pay a Premium Price for Fairtrade Products? Asian Journal of Business Research, vol. 9, no. 2, 2019, pp. 95-112.
The research article by Aksoy and Özsönmez focuses on the discussion of consumer willingness to invest in and buy premium-quality fair trade products. The authors examine the effect of knowledge on fair trade practices, trust in them, and product involvement as primary factors in customer purchase intention. Specifically, the purchase decision-making process of the Millennials was investigated.
Aure, Patrick Adriel H., et al. Determinants of Purchase Intention towards Social Enterprise Personal Care Brands: A Pls-Sem Approach. International Journal of Entrepreneurship, vol. 24, no. 1, 2020, pp. 1-18.
The article by Aure et al. examines the readiness of working Millennials to purchase personal care products from social enterprise brands. The investigation focuses on the effect of self-concept, brand credibility, communal-brand connections, and interpersonal influences on intention to purchase social enterprise products.
Bianchi, Constanza, et al. An Empirical Study of Consumer Purchase Intention for Responsible Enterprises in Chile. Journal of Environmental Planning and Management, 2021, pp. 1-22.
The study by Bianchi et al. investigates the factors affecting consumer purchase intentions for products offered by socially responsible enterprises in Chile. The authors base their research on the theory of planned behavior to explain how the consumers intrinsic beliefs and motivations about being socially and environmentally responsible affect their purchasing. The investigation reveals that consumer purchase intentions in Chile are positively interrelated with consumer attitudes towards social enterprises, perceived behavioral control, and consumer involvement.
Casno, Krist?ne, et al. Factors that Motivate Latvian Consumers to Purchase Products and Services from Social Enterprises in Latvia: The Case of Socially Responsible Consumption. European Integration Studies, no. 13, 2019, pp. 90-99.
The quantitative research by Casno et al. discusses the motivation of consumers in Latvia to purchase products and services from social enterprises. Thus, the authors aimed to identify the factors that affect the intention to buy among different categories of Latvian consumers. The study shows that the product or service quality and the convenient location of the brand stores substantially affect willingness to purchase from social enterprises.
Ferdousi, Farhana. Understanding Consumer Behavior toward Social Enterprise Products. Consumer Behavior – Practice Oriented Perspectives, edited by Senay Sabah, Books on Demand, 2017, pp. 47-66.
Ferdousi focuses on the discussion of the impact consumers prior knowledge and understanding of social enterprises have on their purchase intention and behavior. The research shows that only a quarter of customers have a clear comprehension of how social business operates. In addition, most clients believe that such enterprises can and should contribute to the achievement of sustainable development goals as outlined by the United Nations.
Lee, You N., et al. Determinants of Customer Intention to Purchase Social Enterprise Products: A Structural Model Analysis. Journal of Social Entrepreneurship, 2020, pp. 1-22.
The research study by Lee et al. examines the factors affecting customer intention to purchase products and services offered by social enterprises. Specifically, the authors surveyed 360 consumers of the Malaysian social business MyPride that sells the items made by prisoners. The investigation shows that the attitude of clients towards the products and their perceived cost and benefits have a meaningful impact on the decision to purchase.
Shih-Tse Wang, Edward, and Yu-Chen Chen. Effects of Perceived Justice of Fair-Trade Organizations on Consumers Purchase Intention toward Fair Trade Products. Journal of Retailing and Consumer Services, vol. 50, 2019, pp. 66-72.
The article by Shih-Tse Wang and Chen considers the effect of the customers evaluation of the social enterprise fairness on intent to purchase fair trade products. The authors focus on different types of justice in their research, including distributive, procedural, and interactional justice. The study shows that perceived distributive justice, or fair allocation of the companys income, positively correlates with consumer trust in a fair-trade organization.
Sulthanah, Salma A. Understanding the Impact of Social Empowerment Perception Toward Purchase Intention of Social Enterprise Craft Products. Journal of International Conference Proceedings, vol. 2, no. 3, 2019, pp. 221-224.
The research study by Sulthanah focuses on the discussion of customer purchase intention towards products and services afforded by social enterprises. In particular, the author considers the main factors contributing to the clients decision to acquire craft items from social businesses in Java Island, Indonesia. According to the research, the notion of social empowerment is not correlated with the intent to purchase products from a socially oriented enterprise.
Tsai, Juin-Ming, et al. In Pursuit of Goodwill? The Cross-level Effects of Social Enterprise Consumer Behaviours. Journal of Business Research, vol. 109, 2020, pp. 350-361.
The study by Tsai et al. considers the factors affecting the consumers when they purchase products and services offered by social businesses. Thus, the authors utilize the decomposed theory of planned behavior to examine social and commerce influences that motivate people to buy from socially oriented enterprises. Individual- and group-level data on purchase decisions is considered to explain customer behavior. The authors conclude that consumers refer to their peer groups and their opinions when purchasing products from social enterprise brands.
Varvazovska, Pavla, and Olga Regnerova. Social Business as a Development Factor in the Region with Global Overhead. SHS Web of Conferences, vol. 74, 2020, pp. 1-7.
The research article by Varvazovska and Regnerova focuses on the investigation of social enterprises as an integral part of local and global economies. Furthermore, the study examines the target market of social businesses and considers the characteristics customers share. The study shows a strong relationship between the intention to purchase from socially-oriented organizations and the education level of the consumers, with people with higher levels of education are more likely to buy such items.
RUBRIC
QUALITY OF RESPONSE |
NO RESPONSE |
POOR / UNSATISFACTORY |
SATISFACTORY |
GOOD |
EXCELLENT |
Content (worth a maximum of 50% of the total points) |
Zero points: Student failed to submit the final paper. |
20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. |
30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. |
40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. |
50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. |
Use of Sources (worth a maximum of 20% of the total points). |
Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. |
5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. |
10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. |
15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. |
20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. |
Grammar (worth maximum of 20% of total points) |
Zero points: Student failed to submit the final paper. |
5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors |
10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors |
15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. |
20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. |
Structure of the Paper (worth 10% of total points) |
Zero points: Student failed to submit the final paper. |
3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. |
5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper |
7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. |
10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. |
|
|
GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
Also, you can place the order at www.collegepaper.us/orders/ordernow / www.phdwriters.us/orders/ordernow
|
Do You Have Any Other Essay/Assignment/Class Project/Homework Related to this? Click Here Now [CLICK ME]and Have It Done by Our PhD Qualified Writers!! |
|
|