B2C business models essay assignment
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
B2C business models essay assignment
Week 1
Business Models
Question A
Tell us about yourself so we can get to know you and so you can get to know others within the class. In your post, include what you believe to be your current knowledge level of this course topic and what you hope to learn before the course is over.
Question B
Choose one of the B2C business models: portal, e-tailer, content provider, transaction broker, market creator, service provider, or community provider. Describe your understanding of the model then seek out an example online (try to avoid examples listed in table 2a but use them as a guide). Discuss your example site and how it fits into the model. What characteristics of the model does it exemplify?
Week 2
AR & VR
In section 3.4, the authors examine the current state and future of AR & VR as well as digital assistants. Early adopters of these technologies are leading the way but develop tools and infrastructure is lacking. Research at least one potential AR or VR e-commerce application either in development or in the planning stages. Is the idea feasible in the short term or do something else need to happen or develop before it can happen? Is the return on investment going to be worth it in the end or is it a gamble that may or may not pay off? What potential advancements could build on this idea and what specifically might it add to the world of e-commerce?
Week 3
SWOT Analysis & Designing for the consumer
Part 1:
A SWOT analysis is a useful method to help understand the strengths, weaknesses, opportunities, and threats related to an existing or emerging business in order to develop strategies to strengthen, maintain, improve, grow, and protect the business.
Consider the business you been working with in the assignments. Develop a swot analysis using details from the chapter on software, hardware, tools and other factors.
Part 2:
In figure 410 you can look at some of the things that can turn off potential customers when it comes to a web interface and the user experience. Locate and discuss a website that includes at least 2 of these items. Be careful not to share links that might trigger a virus checker. If you still want to discuss them, take a screenshot and include in your post.
The article about designing for accessibility in this chapter is also an important topic. Locate at least one example of an e-commerce site that employs good accessibility tactics and share. Discuss why it meets accessibility criteria
Week 4
Secure transactions
As we have seen in this chapter, securing data is a multilayered consideration. Not only does the physical data storage location and technology need to be secured, there are also organizational as well as legal and industry standards and procedures that must be followed. An additional issue that comes along with cloud computing is restrictions on where data can be stored as well as where it can travel. As the authors point out, there is a fine line between protecting customer data and scaring them away from using your business at all.
Security threats include malicious code, potentially unwanted programs, hacking, cyber vandalism, and activism, data breaches, credit card fraud or theft, identity theft, spoofing, sniffing, denial of service, insider attacks, social engineering or mobile platform vulnerabilities as well as cloud and IOT security issues.
From research or your own experience or both, discuss at least one of these types of threats. Provide specifics that do not include personally identifiable information and describe the experience, what was done to alleviate it, and measures taken to prevent it happening again either by you, law enforcement, or the other parties or entities involved. Discuss lessons learned as a result.
Week 5
Social media marketing
With the advent of things like Facebook, Pinterest, and more, Internet marketing has hit a new level. Where once the ads depended on people finding them, now advertising can be directed to a target audience in a place where they spend a lot of time. Algorithms based on Internet usage, browsing histories, and more are used to present advertising based on exhibited interests. While many people are aware of methods to reduce this kind of information being shared, still others simply put up with it as a part of online life.
Discuss an example of such advertising you have experienced. Did you search something on Amazon only to find ads for the exact same product on your Facebook later the same day? Did you read an article on cute cats only to find advertising for pet supplies seemingly appearing out of nowhere on every site you visit? Explore your thoughts on this kind of targeted advertising.
Week 6
Internet privacy
When working and playing on the Internet, one might assume there is a degree of privacy instilled by the use of a username or even an email account that does not directly reveal who you are. As we know, this does not guarantee anonymity. Looking at the article “The Right To Be Forgotten”, read about some of the court cases between different countries and Google concerning data collection. Explore how you feel about these practices and which side you would come down on regarding your information and right to privacy.
Week 7
Content
In some e-commerce sites, the acquisition of content is pretty straightforward. Products are created and/or acquired from suppliers and then presented to be purchased. But what about sites that offer purely digital or even virtual content? How does a site like Netflix make enough money to afford to continue purchasing or creating content from subscriptions alone? Do you foresee this model expanding to other types of media? Is it a sustainable model over time? Discuss where you see this trend going in both the short and long terms.
Week 8
Social Media as Business Driver
We are all familiar with Facebook, Instagram, and other social media platforms. But there are also platforms for professional organizations, places like LinkedIn for professional interaction and potential job connections, and much more. Do you see a value in such organizations and platforms? Can such remote connections lead to professional or business opportunities? What would be your concerns? Do you feel it is more of the same or does it hold the potential to increase connection between professionals? Do you think this sort of social media will be sustainable? If not why? What’s the potential for misuse and is it being addressed well enough? Using our readings as well as your personal experience, address the above questions as well as your personal feelings about social media as a whole as well as the benefits of networking.
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
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