Order ID |
53563633773 |
Type |
Essay |
Writer Level |
Masters |
Style |
APA |
Sources/References |
4 |
Perfect Number of Pages to Order |
5-10 Pages |
Description/Paper Instructions
Assignment 1 – Part 1 Individual assignment
Digital Transformation – Part 1
Assignment 1 – Part 1 Individual assignment
Situation:
You are a consultant hired to provide guidance for a family-owned small sized accounting and marketing service-based business with 20 employees based in Vancouver, B.C. The organization earns revenue through providing a range of accounting and consulting services to customers globally. The organization structure is hierarchical in nature. The CEO makes all the major decisions but looks to the staff for their buy-in and recommendations.
Although very successful in delivering the service to clients globally, much of the work is done using little digital technology. For example, accounting is very much paper based with rooms full of boxes of invoices and other accounting documents.
The CEO of the company has heard about the digital transformation and wonders what that would look like for the company. Unfortunately, the CEO knows little to nothing about what digital transformation means. If the CEO likes the idea, you might get hired to create a plan and execute a digital transformation for the business.
Part 1:
The first part of the assignment is to write a paper that explains the concept of digital transformation to the company CEO. The paper will do a deep exploration and provide the CEO with a broad view of digital transformation and explains how your consulting team might be able to help with the transformation. Given the limited information, create a list of assumptions about the business.
The paper will contain the following:
- APA 7th Edition Title Page
- Executive Summary
- Table of Contents
- Introduction
- Explain all the assumptions that you are using for this paper.
- Explain the concept of digital transformation.
- Explain the difference between digital transformation and business transformation.
- Explain the tangible and intangible value digital transformation brings to the company.
- Explain the risks digital transformation brings to the company.
- Explain the impact of digital transformation on organizational culture. Which organizational cultures might work best for digital transformation?
- Using Kaplan and Norton’s Balanced Scorecard (four key areas), identify what might be the challenges for each area. For each challenge identified, what might be the mitigation?
- Using the TAM or UTAUT model identify the challenges that the company might encounter with staff and digital transformation.
- Pick any organization and provide an example of a department that went through digital transformation and how it benefited that organization.
- As the consultant, what would be the recommendation or recommendations as the starting point for this company’s digital transformation?
- Conclusion
Requirements:
- Part 1 of this project is an individual one.
- The project will be written in APA 7th edition format.
- Please review the following link for writing a strong executive summary: how_to_write_an_exex_summ_to_use_4_18_18.pdf (harvard.edu)
- The paper must have an introduction and conclusion. Please follow best practices for introduction and conclusion. Please review ( https://edubirdie.com/blog/research-paper-introduction#:~:text=%20Writing%20an%20Introduction%20to%20a%20Research%20Paper,is%20important.%206%20State%20your%20hypothesis.%20More%20 ) for introduction best practices. Please review https://library.sacredheart.edu/c.php?g=29803&p=185935 for conclusion best practices
- There is no minimum, but the maximum length is 12 pages not including the cover page and the reference page.
- Diagram and tables in the paper are encouraged. They can be incorporated into the body of the paper. Ensure the writing incorporates the diagram and the table.
- The paper is a research-based consulting paper. The tone and style must be appropriate.
- Remember the purpose of the paper – You are writing it for the CEO to help understand digital transformation and the impacts and rewards of this change. Do not assume the CEO knows anything. Do not assume that the CEO will fill in the gaps of knowledge. Be specific and explicit in the writing.
- A minimum of 5 academic peer reviewed, or academic industry journals, periodical sources from library must be used. A minimum of 5 non-academic sources from industry websites, or industry experts must be used.
- Turnitin score must be less than 5% in the body only.
- Marks will be based on the rubrics below.
Support:
- Turnitin is set up to allow the students to test the paper for similarity. One test per 24 hours up to due date.
Topics |
Comments |
Max. Grade |
Subject Matter (55%) |
Subject Matter (55%) |
|
· Key elements of assignments are covered
· Content is comprehensive, accurate, persuasive
· Displays an understanding of relevant theory
· Major points supported by specific references
· Research is adequate/timely and citations are academically valid. |
|
55 |
Organization (15%) |
Organization (15%) |
|
· The introduction provides a sufficient background on the topic and previews major points
· Central theme/purpose is immediately clear
· Structure is clear, logical, and easy to follow with proper headings
· Subsequent sections develop/support the central theme
· The conclusion follows logically from the body of the paper |
|
15 |
Style/Mechanics (30%) |
Style/Mechanics (30%)
(10+10+10) |
|
APA 7th (10%)
· Title page is present and properly formatted – separate page
· Reference page is present and properly formatted – separate page
· Citations/reference page follow APA guidelines
·
· Properly cites ideas from other sources |
|
10 |
Grammar/Punctuation/Spelling (10%)
· Grammar
· Spelling
· Punctuation |
|
10 |
Readability/Style (10%)
· Sentences are complete, clear, and concise
· Sentences are well-constructed with consistently strong, varied structure
· Transitions between sentences/paragraphs/sections help maintain the flow of thought
· Words used are precise and unambiguous
· The tone is appropriate to the audience, content, and assignment |
|
10 |
Grade on 100 |
Subtotal |
100 |
|
Penalties |
|
RUBRIC
QUALITY OF RESPONSE |
NO RESPONSE |
POOR / UNSATISFACTORY |
SATISFACTORY |
GOOD |
EXCELLENT |
Content (worth a maximum of 50% of the total points) |
Zero points: Student failed to submit the final paper. |
20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. |
30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. |
40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. |
50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. |
Use of Sources (worth a maximum of 20% of the total points). |
Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. |
5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. |
10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. |
15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. |
20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. |
Grammar (worth maximum of 20% of total points) |
Zero points: Student failed to submit the final paper. |
5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors |
10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors |
15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. |
20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. |
Structure of the Paper (worth 10% of total points) |
Zero points: Student failed to submit the final paper. |
3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. |
5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper |
7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. |
10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. |
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