Hidden Figures Film Analysis Assignment
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
Hidden Figures Film Analysis Assignment
ANALYSIS OF ONE CINEMATIC ELEMENT (such as theme; dramatic structure; point of view; color; art design; costuming; camerawork; lighting; editing; or sound design) in any feature film screened outside of the course. The feature film can be from any country and time period. This should be your analysis, not information gathered from a DVD commentary track or research.
ANALYSIS OF AN AMERICAN TELEVISION COMMERCIAL produced for the national market in 2021. Do not analyze a PSA (Public Service Announcement) or movie trailer.
REQUIREMENTS:
- The 4-6-page assignment must be typed and double spaced. Leave 1-inch margins around the text of your paper.
- Use your critical thinking skills. The purpose of this assignment is to encourage you to express your ideas, not to do research and incorporate another person’s ideas about the film or commercial into your paper.
If you do any research, such as listening to a DVD commentary track, endnotes or footnotes and a bibliography of source materials are required. Read “What is plagiarism?”: http://www.plagiarism.org/article/what-is-plagiarism (Links to an external site.)
Also read “What Is Citation?”: http://www.plagiarism.org/article/what-is-citation. Follow the in-text citation style of MLA (Modern Language Association): https://owl.purdue.edu/owl/research_and_citation/mla_style/mla_formatting_and_style_guide/mla_formatting_and_style_guide.html (Links to an external site.)
Please adhere to the MLA guidelines for the Works Cited page: https://owl.purdue.edu/owl/research_and_citation/mla_style/mla_formatting_and_style_guide/mla_works_cited_page_basic_format.html (Links to an external site.)
GRADING: 100 points
PLEASE SEE THE RUBRICS AVAILABLE ON THE “RUBRICS” TAB.
The analytical paper should concentrate on a single cinematic element of a feature film, and the paper should cover this aspect of the film in depth. Your focus may be ONE narrative element (theme; point of view; character; dramatic structure; or archetypal patterns), ONE visual element (camerawork; lighting design; mise end sce?ne; set design; or editing) or ONE aural element (musical score; or sound effects). Assume the reader has seen or is at least familiar with the film — from any country and time period — under discussion.
Remind the reader of key themes and elements of the plot, but do not provide a lengthy retelling of the story. Always give credit where due! For instance, if you are analyzing the dramatic structure of a feature film, you must name the screenwriter(s) and also consider if the screenplay was adapted from another source, such as a novel or play.
If you have questions about your focus, please contact me.
Recommended texts that may be available online through the De Anza Library or your public library:
Corrigan, Timothy. A Short Guide to Writing About Film. 9th edition. Pearson, 2014.
Gocsik, Karen, et al. Writing About Movies. 5th ed. W. W. Norton & Co., 2018.
Moscowitz, John E. Critical Approaches to Writing About Film. 2nd ed. Pearson Custom Publishing, 2006.
TELEVISION COMMERCIAL ANALYSIS
Advertisers know very well just how powerful an ad can be. Ad agencies regularly spend millions of dollars on market research of audience preferences and responses to visual images, and companies spend more than $140 billion a year on U.S. advertising campaigns that cater to those preferences. Successful campaigns generate billions in return. Therefore, agencies design print, radio, television and Internet ads to influence their target group to buy a specific product. All effective ads must appeal in some way to a consumer’s personal desires and to his/her response to the myths, values and traditional assumptions of the culture.
METHODOLOGY
- Select an American television commercial produced in 2021 for the national market (no regional or local commercials, public service announcements or movie trailers).
- Cite the URL on the top right corner of your first page.
- Describe the narrative in a paragraph or discuss the mood, if no plot exists. Include running time. Does the commercial have a 3-act structure?
GRADING: 100 points
PLEASE SEE THE RUBRIC.
INCLUDE
- Theme/message/mood: Commercials try to sell a product. Often the dialogue or voice-over narration communicates the message.
Example: “Come in from the cold for Cream of Wheat.” This commercial promises to change the spectator-buyer’s uncomfortable state (cold; alone; hungry) into a pleasurable one (warm; loved; nurtured and nourished).
- Narrative: Describe the plot in a paragraph or discuss the mood, if no plot exists. Include running time. Does the commercial have a 3-act structure?
- Form/technique/language: How does the commercial convey the content?Consider the narrative elements of character, setting, dialogue, dramatic structure, symbols and archetypes.Consider the image, including camerawork and mise en sce?ne: Hand-held camera to convey honesty or immediacy? Movement for excitement? Stationary camera for realism or stability? Close-up shots for intimacy? High-angle shots for vulnerability? Low-angle shots for significance or power? Slow motion to capture beauty or convey nostalgia? Telephoto lens to flatten the image or extreme wide-angle lens to distort it? Filters to eliminate facial wrinkles or heighten certain colors? Color or B/W? High or low-key lighting? Overexposed, washed-out images? Consider the editing: Continuity editing for realism? MTV-like montage for fast pace or confusion? Slow dissolves for a more languid, lyrical mood? Important juxtapositions? Consider the sound design: Dialogue? Music? Effects? Loud sounds to grab the spectator’s attention? Dentist drills or “painful” noises?
Example: The Cream of Wheat commercial uses invisible camerawork and editing techniques that reinforce the realism of the image. The commercial begins with an establishing long shot of a house blanketed in winter snow. The ad intercuts footage of a man walking outdoors in the cold with the cozy interior of the house (with a golden retriever framed in the window and hot cereal cooking on the stove, its steam recalling the man’s breath outdoors and the image of steam rising from a bowl on the product’s package). The music is nostalgic, and the voice-over narration coaxes the spectator to “come out of the cold,” repeating the words “cold” and “into the warmth.” The color design reinforces the packaging colors of the product: white, blue, red and yellow.
- Ideology: What belief systems or values underlie the ad? Are they personal, cultural and/or political? Refer to the information below based on John Berger’s Ways of Seeing (BBC television series and Penguin Book), Barsam and Monahan’s Looking at Movies or Kasdan and Tavernetti’s The Critical Eye: An Introduction to Looking at Movies.
Example: The Cream of Wheat commercial proposes to transform the spectator-buyer from “cold” to “warm,” if s/he buys and eats the cereal. The ad promises to remove her/him from an uncomfortable, cold situation into a warm, homey one. The outdoor images are romantic and natural: the purity of the snow reinforces the “No Salt or Sugar Added” purity of the product as indicated on the package. The indoor images evoke a Norman Rockwell painting. This nostalgic and traditional underpinning recalls the sentiment on the package that boasts, “Hot Cereal since it was first introduced almost 100 years ago.” These elements address personal concerns, playing on the personal anxiety of being cold and promising a state of warmth, nice home, and beloved dog and wife awaiting one’s return. They also reinforce the product’s branding for easy identification in the marketplace.
The middle-aged Caucasian man comes home to the Caucasian wife preparing a warm meal for him in a middle-class house. These choices raise issues of gender, ethnicity, class and culture. How does the representation of a woman cooking and waiting for her spouse to return reinforce gender roles? How are cultural issues of middle class, heterosexuality and family-oriented life promoted as the American way? How do the casting and narrative choices reinforce stereotypes and reflect mainstream American values?
All commercials are political, supporting our capitalist system. As Berger states in Ways of Seeing (149-155), “Publicity adds up to a kind of philosophical system. It explains everything in its own terms. It interprets the world . . . The contrast between publicity’s interpretation of the world and the world’s actual condition is a very stark one . . . Publicity exerts an enormous influence and is a political phenomenon of great importance. But its offer is as narrow as its references are wide. It recognizes nothing except the power to acquire. All other human faculties or needs are made subsidiary to this power. All hopes are gathered together, made homogeneous, simplified, so that they become the intense yet vague, magical yet repeatable promise offered in every purchase . . .”
Berger explains that publicity “proposes to each of us that we transform ourselves, or our lives, by buying something more. This more, it proposes, will make us in some way richer—even though we will be poorer by having spent money . . . Publicity is always about the future buyer. It offers him an image of himself made glamorous by the product or opportunity it is trying to sell . . . Its promise is not of pleasure but of happiness: happiness as judged from the outside of others” (131-132).
Berger notes that publicity and painting frequently use the following visual language:
Gestures of models and mythological figures
Romantic use of nature (leaves, trees, water) to create a place where innocence can be rediscovered
Exotic and nostalgic attraction of the Mediterranean
Poses denoting stereotypes in women: serene mother (Madonna), freewheeling secretary (actress, king’s mistress), perfect hostess (spectator-owner’s wife), sex object (Venus, nymph surprised), etc.
Special sexual emphasis given to women’s legs
Materials particularly used to indicate luxury: engraved metal, furs, polished leather Gestures and embraces of lovers, arranged frontally for the benefit of the spectator the sea, offering new life
Physical stance of men conveying wealth and virility
Equation of drinking and success
Man as knight (horseman), now depicted as a motoristThe spectator-buyer’s traditional education in history, mythology, poetry and popular culture can be used in the manufacturing of glamour. Moreover, all publicity works upon anxiety and increasingly uses sexuality to sell any product or service.
“Publicity principally addressed to the working class tends to promise a personal transformation through the function of the particular product it is selling (Cinderella); middle-class publicity promises a transformation of relationships through a general atmosphere created by an ensemble of products” (Berger 145).
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
CLICK ON THE LINK HERE: https://www.perfectacademic.com/orders/ordernow
Also, you can place the order at www.collegepaper.us/orders/ordernow / www.phdwriters.us/orders/ordernow
Do You Have Any Other Essay/Assignment/Class Project/Homework Related to this? Click Here Now [CLICK ME]and Have It Done by Our PhD Qualified Writers!!