Stress, Wellness, And Time Management
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
Stress, Wellness, And Time Management
Poor time management skills often lead to additional stress in our daily lives.
In The 7 Habits of Highly Effective People by Stephen R. Covey, it says that people spend time in one of four quadrants. Click on the link below and review Covey’s quadrants.
http://getorganized.fcorgp.com/content/are-you-working-wrong-things
Now it is time to fill out your own Covey quadrants. Use the strategies discussed above to move more items to Quadrant 2.
This is for your own use; you do not need to upload the quadrants. This is a very proven strategy that can help make your day-to-day life more enjoyable.
Life Events that lead to Stress:
Review and complete the Holmes-Rahe Life Stress Inventory assessment.
You will need to mark each item that has occurred in your life in the past year and then add up all of the points.
You will not be sharing your individual answers to each question with your professor. Write a 2-3 page reflective essay on your results. Make sure to include information on your current stress level. Also comment on strategies that you currently use or may use in the future if your stress level becomes overwhelming.
Submit your completed Case Assignment essay.
On the Holmes-Rahe life stress assessment I got a 268 score and I also attached the file for it. Current stress level includes: Death of a close family member, pregnancy, gaining a family member, major change in responability at work, spouse ceasing work, major change in living conditions (moved), major change in sleeping habits.
Marketing Plan Kingdom Café 2
Executive Summary
Kingdom coffee will be a new local place for the general public where you can order and
learn more of the Puerto Rican coffee, our short-term objectives will be the immediate
satisfaction of our customers and the export of the product through its Web site. The long-term
goal is to create a repetitive customer base.
Description
Kingdom cafe is dedicated to the sale and export of coffee 100% harvested on Puerto
Rican soil distributing the product directly at the location and through the Puerto Rico export
company’s export. The product will be sold in its two varieties ground and grain for those guests
who prefer more to grind the quantity going to consume.
Strengths
Puerto Rico coffee is harvested without pesticides, is grown under optimum conditions of
temperature, altitude and humidity. The topography of the island with its mountains at altitudes
of 2,000 to 3000 feet make one suitable site for the cultivation of coffee since it receives rain and
the amount of sunlight necessary for its development. The business of coffee in recent years has
taken one boom among young people that found the use of coffee as something different and
refreshing cold drinks to different alternatives on the market.
Weaknesses
Coffee bean harvest is an arduous task and is done by hand in order not to hurt grain,
high operational costs and a lack of labor made that this product sometimes is not harvested in
the quantities needed to meet demand. Causes concern because that may be the case of not be
Marketing Plan Kingdom Café 3
able to satisfy the orders applications. Puerto Rico being an island in the Caribbean is prone to
atmospheric disturbances and this can cause losing crops and thus affecting the business. The
coffee business is one very competitive and that is why you should pay close attention to the
quality of the product. Another observation that can impact the business is the great proliferation
of places devoted to the sale of the product such as fast food. On the other hand, the strong
regulations of the Department of agriculture can be a point that provides some disadvantage.
Opportunities
Our real-time technology facilitates the way of doing business, a great reception given to
the introduction of cold beverages made with coffee provide an opportunity to bring the product
to other markets among these young people. These two opportunity will provide major coffee
exhibition this along with a new global business openings facilitates the delivery of the product
to other parts of the world and achieving that many people have the opportunity to purchase the
product, on the other hand, the great expansion of the internet and the high proliferation of
electronic devices helps sales and exposure of the product to a larger number of potential
customers.
Threats
Some threats that the coffee in its path are those associated with health, many studies in
favor and against which can influence to a potential customer. This detail has to be taken into
consideration when choosing the possible market and the public which will be directed
promotion, also the option for natural beverages may be a threat to the product.
Marketing Plan Kingdom Café 4
Marketing Objectives
Marketing aims to make kingdom Cafe the preferred site for ordering the purchase of
coffee 100% grown and harvested on Puerto Rican soil. This objective is based on the large
number of Puerto Rican daily coffee drinkers and the large number of Puerto Ricans abroad
making coffee habit generations. As part of the proposal of purchase of the product, customers
will have access to different recipes cold and hot for coffee making. The objectives of marketing
are aimed to people older than 18 years this marked young has taken a different turn in the form
of taking the product in its cold form and applying different mixtures. Data will be collected of
many Puerto Ricans leave the island monthly and what destinations and communities of Puerto
Ricans around the world. Will be taken as a basis the last most recent census of the Government
for the area where it is estimated will be operated the local. In this way, you can have, in this
way an idea more clear how many people reside in the area, their ages and economic conditions
can be.
Market Segmentation
The product is intended for a large part of both young and adult population that enjoys
the coffee cold or hot. Using the latest census samples to analyze the following lines for the area
where it is proposed to establish a business.
- Age factors
- Educational factor
- Economic circumstances
- Occupation factor
Marketing Plan Kingdom Café 5
Marketing Mix
Product
Coffee of excellent quality 100% garnered in the best lands of Puerto Rico and under the
best weather conditions existing in the region.
Price
Prices will be the most competitive on the market this based on the quality of the product
and the prices of competitors, customer satisfaction is used to measure these prices. For the
export prices will be subject to a study of the business and the cost of handling and distribution
through a reseller or distributor of the product.
Distribution – Place
Kingdom coffee will be located in the best shopping center in the East of the country,
inside the shopping center Kingdom Cafe will be located next to a well-known mega store and
across 8 movie cinemas. The schedule will be the same as the shopping center seven days a week
this provides the opportunity to acquire the product at anytime here the distribution will be
directly to the customer. The export of the product will be among the first 24 hours of receiving
payment on the website using an intermediary for shipments by mail.
Promotion
The promotion will be through flyers and free samples given to customers who visit the
Mall, we will give to each customer a card that gives a free cup of coffee for every 5 purchased
this to encourage visits to the local other option to those customers working in the mall to ask for
Marketing Plan Kingdom Café 6
delivery to their work area this option the fast food do not have it and will give us an advantage
with Mall employees. As part of strategies to improve Kingdom Café, we will ask for customers
email, flyer delivery thru email will receive a 10% discount on the next purchase. Kingdom Cafe
will promote using the regional newspaper of the East of the country, promote on the internet
using the most popular pages of communication, such as Facebook, Instagram, and others.
Implementation of Marketing Strategy
Provide a 100% high quality product providing the 3 steps of service.
- A quality welcomes and uses the customer name whenever possible.
- Anticipate the needs of our customers.
- A quality farewell and thank the sponsorship of the customer.
- Keep our mission as the primary objective of our business throughout the process with
the client.
Our Mission
Kingdom Café will be the leader
Of the best coffee of Puerto Rico
We are committed to
Satisfy the palates of our customers.
Marketing Plan Kingdom Café 7
References
Author: Gunnars Kris (2013) Authority Nutrition
Web Address: http://www.popsci.com/science/article/2013-02/why-coffee-good-you-
here-are-7-reasons
Author: Nordqvist Joseph (2013) what are the health benefits of coffee?
Web Address: http://www.medicalnewstoday.com/articles/270202.php
RUBRIC
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