NOTE: You will use the same product throughout the duration of the course project, so please choose wisely! Will have continue to use the same product that i have been using from module 01. Presently on module 05
You have sourced the right raw materials and secured the right channel partners. You’ve also set the launch date for your new product. Although you have completed many marketing activities so far, you haven’t even begun to spread the word about your product yet!
This assignment includes three parts:
The primary goal of your campaign is to introduce your new offering to the target audience. The secondary goal is to compel consumers to try your offering.
Proofread your final assignment for correct spelling, grammar, and punctuation. For more information about APA, please visit the Online Library, which is available through the Resources tab.
If you need assistance with using Microsoft Word, please visit the Video Tutorials page in the Course Materials folder.
Save your assignment as a Microsoft Word document. (Mac users, please remember to append the “.docx” extension to the filename.) The name of the file should be your first initial and last name, followed by an underscore and the name of the assignment, and an underscore and the date. An example is shown below:
The name of the file should be your first initial and last name, followed by an underscore and the name of the assignment, and an underscore and the date. (Mac users, please remember to append the “.zip” extension to the filename.) An example is shown below: