Entrepreneur Interview Development Research Project
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages To Order 5-10 Pages Description/Paper Instructions
Elevator Pitch, Expert/Entrepreneur Interview and Write-Up (75 pts)
Elevator Pitch: For your individual elevator pitch you will select one idea from your notebook. The idea you choose should meet these criteria:
It must be meaningful to you, meet some need or desire in society, and have growth potential
Ideas not acceptable include:
Any product or service that is illegal or considered highly deviant
Ideas that are discouraged include:Restaurants and micro-breweries (may be accepted but require a visit during office hours to discuss)
Liquor Delivery
Parking solutions (unless they are not already in the market)
Micro businesses such as one-person hair salon, lawn mowing businesses, etc.
Ideas that are encouraged:B2B ideas
Ideas that have the potential to franchise
Ideas in the fastest growing industries such as VR, drones, AI, security, corporate wellness, video games, elderly services, green sectors, marijuana
An elevator pitch is a brief, persuasive speech that you would use to entice someone to ask more about your business idea. Essentially an elevator pitch is what you might tell someone when you get into the elevator and realize the person next to you is the person (investor, employee, partner, etc.) you need to engage for your venture. You have until the 18th floor (90 seconds) to create interest in a project, idea, or product…or in yourself. Drawing upon the ideas in your notebook craft a 90 second pitch on your idea. The top elevator pitches will form the basis for the projects for the remainder of the semester. If you have an idea that you want to pursue you will want to work hard on this to persuade the class that this is a viable idea. You may use props (pictures, prototypes, apps) but you may not use notes or PowerPoint slides.Expert/Entrepreneur Interview: As part of this process, you will need to conduct an Expert/Entrepreneur Interview in advance of doing your elevator pitch. The purpose behind this interview is to allow you to find out more about your business idea. You may choose an entrepreneur already working in this field or an expert in your technology or sector. There are many people to consider for your idea. For example, if your idea is to develop a new type of crutches, then you might want to interview someone from a medical devices company, a physical therapist, a medical device retailer, an entrepreneur who has brought a product to market, someone who has patented an idea…. Additionally, this assignment allows you to network with an “expert” or an “entrepreneur” which may help in your future job search, internship, etc. Ideally, the interview should take place in person, but if there are circumstances (e.g. interviewee is not in the area) then Skype will be allowed. I anticipate the interview to last 30-60 minutes. You must provide evidence of your interview. This could be a photo (that includes yourself) during the interview, a business card, or an email that verifies that the interview took place. Important: Call prospective individuals early. Most will be willing to meet, but have very busy schedules. Note: The Expert/Entrepreneur that you select must not be a relative or points will be deducted as this interview is to receive unbiased opinions of your ideas.
Write-Up: Finally, you will need to submit a 2-3 page paper. This paper will explain your business concept, discuss the interview, and finally contain the content that you intend to communicate during your elevator pitch.
Assignment Deliverable
After the interview, you will develop a 2-3 page typewritten paper in Microsoft Word which will be uploaded into Canvas that includes the following:
Explain your business concept (summarize in one paragraph)
IMPORTANT: One issue that often comes up is that students don’t do enough research to see that there is already a solution to the problem which is identical to their idea. You can have a different approach or improvement to an existing solution, but you want to make sure that your idea isn’t the same as something currently on the market. In order to prevent this, please conduct some up front research. Include in your deliverable at least 5 keyword phrases that you used in researching the internet to make sure that your idea isn’t an available product or service. If it is, you must make sure that you explain how your idea is different.
Summary of your interview which includes:
Name, email address, phone number of the interviewee
Date and time the interview took place and reason why you chose this person
Information about the individual such as title, professional experience, background. (Much of this should be available via LinkedIn)
What did you learn about your idea from the interview? (This should include several take-away points)
Did you learn anything else about entrepreneurship or the industry that was interesting but that didn’t directly concern your idea?
Include at least one direct quote from the person you interviewed
Type out your script on what you plan to say during your elevator pitch. You won’t be able to read this when you pitch but writing it down will help make sure that you practice hitting all your main points.
You will be required to give a 90 second pitch to the class. As a reminder, no notes can be used.
IMPORTANT: You will also need to submit a 3 sentence summary of your product/service online in Canvas. This is submitted in a separate Assignment labeled “Elevator Pitch 3 Sentence Summary”
Things to Consider when Conducting and Setting Up InterviewYou should refer to your idea in very general terms, rather than use the interview time to describe your idea because your ideas are still very, very early. You might begin the conversation by saying something such as “I am in an entrepreneurship course and I am considering developing a product for use by individuals who have a leg injury—some type of crutch maybe. The idea is not yet well-developed and I am hoping to be able to visit with an expert in this area….”
Call prospective individuals early. Most will be willing to meet, but have very busy schedules.
If you choose to “tape” the entrepreneur make sure that you have his/her permission to do so at the beginning of the recording.
Post-WorkWithin a week of conducting the interview, you should send a handwritten thank-you with a promise that you will follow up with your paper. This gives you an opportunity to make several different contact points: 1) setting up the interview, 2) conducting the interview, and 3) written thank-you note. These contact points are ways in which to reinforce the relationship and create a strong impression. I encourage you to continue regular contact with this individual including connecting on LinkedIn and occasional face-to-face meetings in informal settings, such as over coffee.
Grading Rubric
1. Contact information, background details, evidence that the interview took place, and explanation for “why” you chose this individual and evidence of what you learned from the interview. (40 pts)
Excellent/Good Work (40-35) Average (34-28) Needs Improvement (27-0)
2. Overall quality of the paper including organization and inclusion of at least one direct quote, including proper grammar, spelling, etc. (15 pts)
Excellent/Good Work (15-13) Average (12-10) Needs Improvement (9-0)
3. Pitching the Opportunity – Speaking skills and appropriate use of time (Volume, clarity, grammar, enunciation, confidence and enthusiasm, no fillers or notes) making sure that key points of opportunity are delivered. (20 pts)
Excellent/Good Work (20-17) Average (16-14) Needs Improvement (13-0)
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. The can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
CLICK ON THE LINK HERE: https://www.perfectacademic.com/orders/ordernow
Do You Have Any Other Essay/Assignment/Class Project/Homework Related to this? Click Here Now [CLICK ME] and Have It Done by Our PhD Qualified Writers!!