(a) Analyse why it is important for a business to have policies on diversity and equality. 
(b) Discuss the importance of ‘work-life’ balance for employee welfare in a tertiary sector business 
‘Because there is a conflict between profit and corporate social responsibility (CSR), private sector businesses should not have CSR as an objective.’ Do you agree? Justify your view
(a) Analyse how a business might use price elasticity of demand for pricing decisions. 
(b) Discuss the best ways a car manufacturer could use the marketing mix to increase its share of the market.
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