Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
Discussion Board (Case Analysis)
The instructor will post discussion questions on the required two cases. Each student is to answer all questions and then comment on at least one other student’s postings. You will be graded on your ability to apply the concepts from the learning modules and the quality of your answers and comments to other students’ postings. The discussion board will be used to facilitate the exchange of ideas and information among class participants. See grading rubric.
Discussion Board Evaluation of Original Posts
Mentions at least two concepts from required courses readings for each question and includes references and citations.
Relates information to quality researched resources outside of the required readings and includes references and citations.
Discussions are at critical thinking level, not just recitation of facts. Discussions at a critical thinking level means discussing why you hold that opinion and support the opinion by quality referenced research, what you see wrong or right with the point mentioned, how you see the point being consistent or inconsistent with what you have learned, implications for the future. In other words, critiquing the readings, means analyzing arguments from the perspectives of both good and bad or pro and con and then justifying your analysis with information from quality referenced resources.
Discussion Board Evaluation of Reply to Other Student’s PostsProvides meaningful feedback on other’s ideas. Comments include how the idea may be enhanced or applied to a different content area, or personal experience. The learner’s response encourages other group members to share ideas and generates additional discussion.
Critical ElementsNot EvidentImprovement NeededProficient (80-89%)Excellent (90 – 97%)Exemplary (98-100%)0%(60-79%)Main Element: Subject Matter of the Case Analysis/Discussion Skips this section.Justification is weak or lacking. Subject matter details are not included. Does not include different perspectives or strategic focus in analysis.Justification is fair. Subject matter details are lacking. Includes different perspectives in analysis. The analysis does not include a strategic focus.Justification is strong – good. Some subject matter details are not fully developed helpful in understanding the topic. Includes different perspectives in analysis. The analysis offers a strategic focus.Fully describes/justifies subject matter of the case analysis/discussion. Includes different perspectives in analysis. The analysis offers a strategic focus. Includes some concepts of material covered course but not in all sections of discussions.Includes at least ONE concept of material covered in course in all sections of discussions. Includes at least TWO concepts of material covered in course in all sections of case analysis/discussion. Includes at least TWO concepts of material covered in course in all sections of discussion. Students are required to reference the course material applied in this discussion. For example: (Ch 1, Instructor Lecture, PP_Slide number or Textbook, page number)Students are required to reference the course material applied in this discussion. For example: (Ch 1, Instructor Lecture, PP_Slide number or Textbook, page number)Students are required to reference the course material applied in this discussion. For example: (Ch 1, Instructor Lecture, PP_Slide number or Textbook, page number)Students are required to reference the course material applied in this discussion. For example: (Ch 1, Instructor Lecture, PP_Slide number or Textbook, page number)Discussion (Case 2)
Norton, Michael I. and Jeremy Dann (2013), “Juan Valdez: Innovation in Caffeination,” Harvard Business School, Case 9-513-090, pages 1-24.
Electronic copies of the cases can be purchased at Harvard Business Publishing. Access: https://hbsp.harvard.edu/import/757992 (Links to an external site.)
Due: Sun Nov 8 @10:00pm NOTE: Reminder: Original Post due @10:00pm; Reply Post due @11:30pm
Answer ALL Discussion Forum Questions and Reply to at least 1 other student’s post. Please give reasons WHY when giving your opinions.
Juan Valdez, the fictional farmer that helped the Colombian Coffee Growers Federation (FNC) make “100% Colombian mountain grown coffee, which prior to 1990’s was the preferred choice among American consumers vs Starbucks.
(1) Analyze the unique nature of the Colombian coffee sector and state how it both constrains the Juan Valdez brand and how it offers opportunities for future innovations.
(2) How did the federation and the Juan Vladez brand adapt to a new era of competition in the coffee industry? Does the changed organization have the organizational capabilities to compete?
(3) Should Procafecol invest in new brewing, packaging and other technologies, ore remain firmly entrenched as a branding organization?
(4) Would you close the flagship store or keep it open? What are the reasons for doing each? Do the FNC and Procafecol have different perspectives on this matter?
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
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