Management of the corporation transparent to stakeholders
Order ID 53563633773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages Description/Paper Instructions
Management of the corporation transparent to stakeholders
Table of Contents Description of the company 3 Purpose 4 v Croporate social reposiibility 5 Ø Environment 5 Ø Governance 6 Ø Employees 6 Ø Community 7 Research VS. Interview 8 Key Learnings 8 Work Citied 9 Appendix 10 APEENDIX – A – Resume 10 APEENDIX – B – Cover letter 11 APEENDIX – C – Interview Questions 12 APEENDIX – D – Business Card 13 APEENDIX – E – Apple CSR Rating History 14 APEENDIX – F – CSR Rating 15
Apple inc. is recognized in the world that it produces the most advance technology mainly computers and cell phones. Apple was established on April 1, 1976, founded by Steve Jobs, Steve wozinak, and Ronald Wayne. They started to sell apple personal kit, which was hand-built by Wonzaik. The first kit was shown to the public at the Homebrew computer Club. Apple was incorporated Jan 3, 1997, by Steve Jobs, Steve wozinak. In fact, Ronald Wayne sold his share to Jobs and Woznaik for $800. By the end of the 1970s, Apple had a stuff of computer designers and production line. The company introduced the ill-fated Apple 2 in May 1980 in an attempt to compete with IBM and Microsoft in the business and corporate computing market. What makes Apple successful is that they are using their own operation system Macintosh (MAC). MAC is a line of personal computer designed, developed, and marketed by Apple. The first Macintosh was introduced by Steve Jobs on Jan 14, 1984. It becomes the first commercially successfully personal computer to feature a mouse and a graphical user interface. Since then Apple continued to produce the Mac till today. What is worth mentioning, in 2007 Apple announced the first iPhone. It was a revaluation in the phones market. Since that time, Apple kept producing a new generation of the iPhone to the current day. (Rawlinson, 2016) Currently apple has successfully produced Iphone 7. Now apple enjoys gross income of US$82.72B in 2016. (Apple inc., 2017)
Apple slogan when starting was “Think different.” (R, Apple – Think Different Commercial, 2013) Apple has been using several tactics to help different foundations and charities and Apple places huge importance on its corporate social responsibility. The previous CEO of apple Steve Jobs and his wife secretly gave away millions of their own money to non-profit organizations and charities to help. (Farberov, 2013)
I was attracted to research Apple because my familiarity and knowledge with the company and its sevices. My intereste in Apple started when i used my first iphone which is iphone 3. I use Apple devices in my daily life, iphone, macbook, apple watch. Since i started using Apple’s products i have been very please with it. My admire for the company does not stop with their products and services, it also extends to the role Apple is implementing by placing huge importance on social responsibility, sustainability, and attention to the environment.
In order to meet all the requirements for the assignment assigned, on 7th of Feb, 2017 I conducted an interview with Sadaf Baresh at Metrotown for the purpose of completing profile company assignment for Businss and Society course. In the interview, I asked Sadaf Baresh few questions to briefly acknowledge Apple as company and the company’s policies and practices on Corporate Social Responsibility in a meeting lasted for 40 mins approximately. My purpose is to adequately try to understand how Apple is using and benefiting form Corporate Social Responsibility, along with Apple strategy. Also, the aspects at apple’s workplace which are considered challenging as well as interesting.
Lisa Jackson, Vice President of Environmental Initiatives is leading Apple corporate social responsibility (CSR) programs and initiatives reporting directly to CEO Tim Cook. According to John Dudovskiy “Apple’s focus on CSR aspect of the business was increased to a considerable extent.” After Steve Jobs passed away. (Dudovskiy, 2016)
This aspect covers Apple’s usage of natural resources and the impact of using aspects might influence earth and its ecosystems. This category is evaluated considering “corporate environmental performance, compliance with environmental regulations mitigation of environmental footprint, leadership and addressing climate change, actions to minimize future risk, implementation of natural resource conservation.” (CSR information for Apple Inc., 2017)
According to CSR hub website, Apple rating in this category is 71 which is the highest among all other categories. (CSR information for Apple Inc., 2017)
Refer to appendix F for more details.
Energy consumption “Apple emerges as the only company that has been awarded with a Clean Energy Index of 100%, according to Greenpeace’s Clicking Clean Report.” (Dudovskiy, 2016)
Water consumption Clean Water program collectively use more than 41 million cubic meters of water per year. (Dudovskiy, 2016)
Recycling Apple offers recycling programs in 99 percent of the countries it operates and the company since 2008. (Dudovskiy, 2016)
CO2 emissions
employees paricpated in more than 110,312 trips on shared bikes. (Dudovskiy, 2016)
This aspect covers Apple’s policies and procedures, “broad independence and diversity, executive compensation, attention to stakeholder concerns, and evaluation of a company’s culture of ethical leadership and compliance.” (CSR information for Apple Inc., 2017)
There are factor fall under governance category:
- Corporate polices and practices aligned with sustainability goals.
- Management of the corporation transparent to stakeholders.
- Employees appropriately engaged in the management of the company.
- Sustainability principles.
- Governance focuses on how management is committed to sustainability and corporate responsibility. (CSR information for Apple Inc., 2017)
According to CSR hub website, apple rating in this category is 57. (CSR information for Apple Inc., 2017)
Refer to appendix F for more details.
- Sustainable sourcing is not declared if there are initiative or programs. (Dudovskiy, 2016)
- Employees
This aspect covers Apple’s disclosure of policies, programs, “and performance in diversity, labor relations and labor rights, compensation, benefits, and employee training, health and safety.“ (CSR information for Apple Inc., 2017) This category is evaluated considering “quality of polices and programs, compliance with national laws and regulations, and proactive management initiatives.” Beside other criterias such as inclusive diversity polices, treating employees fairly. (CSR information for Apple Inc., 2017)
According to CSR hub website, apple rating in this category is 63. (CSR information for Apple Inc., 2017)
Refer to appendix F for more details.
- 18 months program that aims to improve employee health and safety in the industry. (Dudovskiy, 2016)
- Conducting research in Apple’s ergonomics department, resulting improve standards. (Dudovskiy, 2016)
- Community
This aspect covers Apple’s commitment and effectiveness locally, nationally and globally with communities. Community category reflects Apple’s image with “citizenship, charitable giving, and volunteerism.” (CSR information for Apple Inc., 2017) it also comprehends, treatment of its supply chain and human rights records. Beside, the impact on the environment resulted by producing products and services, and “ the development of sustainable products, processes and technologies.” (CSR information for Apple Inc., 2017)
According to CSR hub website, apple rating in this category is 57. (CSR information for Apple Inc., 2017)
Refer to appendix F for more details.
- Global volunteer program, to encourage employees to volunteer locally in communities. (Dudovskiy, 2016)
- The abuses of foreign workers, Apple has investigated cases of abuses of foreign workers. (Dudovskiy, 2016)
- “Apple enforces the supplier code of conduct that is claimed o be the toughest in electronics industry.” (Dudovskiy, 2016)
8
Upon completion researching Apple inc., it was not clear how Apple defines corporate social responsibility policy. The online data i collected about apple initiatives that apple value the category enviroment the most looking at the high rate scoring 71 and least categories valued are community along with governance scoring 57. Upon completion of the interview, it was clear to me that Mr. Sadaf was repeating and mentioning suppliers’ facilites is treated fairly, high standards, public safety and a duty to the public, apple is code of ethics
- Big corporations like Apple should be obligated to present their products and service in a condition to serve the community along with corporate social responsibility.
- Big corporations like Apple should treat and approach customers and stakeholders’ needs equally in ordered to be successful in business.
- Big corporations like Apple should have their ethical standards above the expected line by society, employees, shareholders, stakeholders, and customers.
- Big corporations like Apple should pair their stategic objectives along with serving the community and environment.
- Big corporations like Apple should provied time to come up with a mehodolgy for a better communcation with society, which consist of employees, shareholders, stakeholders, customers, and public.
- Big corporations like Apple should observe and evaluate their vision, mission, objectives, ethical standards to be able to minimize the impact on environment and society especially after Steve Jobs passed away.
Apple Inc. (n.d.). Retrieved February 4, 2017, from http://www.marketwatch.com/investing/stock/aapl/financials
CSR information for Apple Inc. (n.d.). Retrieved February 3, 2017, from https://www.csrhub.com/CSR_and_sustainability_information/Apple-Inc/
Dudovskiy, J. (2016, March 07). Apple Corporate Social Responsibility (CSR). Retrieved February 4, 2017, from http://research-methodology.net/apple-corporate-social-responsibility-csr/
Farberov, S. (2013, May 28). How Steve Jobs and his wife secretly gave away TEN OF MILLIONS of their own money to charity… even as critics accused him of not doing enough . Retrieved February 4, 2017, from http://www.dailymail.co.uk/news/article-2330727/How-Steve-Jobs-wife-secretly-gave-away-TEN-OF-MILLIONS-money-charity–critics-accused-doing-enough.html
Rawlinson, N. (2016, April 29). Apple turns 40 today – here’s its history from 1 April 1976 to 2016. Retrieved February 4, 2017, from http://www.macworld.co.uk/feature/apple/history-of-apple-steve-jobs-what-happened-mac-computer-3606104/
- (2013, March 25). Apple – Think Different Commercial. Retrieved February 4, 2017, from https://www.youtube.com/watch?v=SswMzUWOiJg
Date: To:
05/02/2017 Sadaf Baresh
4700 Kingsway
Burnaby, BC V5H 4J2
778-373-4810
www.apple.com/ca/metrotown
Dear Mr. Sadaf Baresh,
I am writing this letter seeking the opportunity may occur to enquire if there is any vacancies in Apple Inc.. I am passionate and enthusiastic. I have strong desire for knowledge and challenges. I am actively involved with the advanced technology and updates. I am a fast learner, who picks up new skills quickly. Self-motivated person. Thinking outside the box. Working on getting the BBA at Capilano University. In addition, my involvement in other courses which help, and develop my skills and abilities to enhance my performance in the future.
This letter is for you Mr. Sadaf Baresh to discuss any possible vacancy might be available. I would be thankful if you would keep my CV on file for any future opportunities might occur. I am greatly appreciative of your assistance and time. It is highly appraciated that you would allow me to conduct an interview with you not to last more than 40 minutes.
Once again, thank you for your time.
Sincerely,
Fahad Buhalim
Fahad Buhalim
1550 Fern Street, North Vancouver
Tel: (604) 763-3834
Email: FahadBuhalim@capilanou.ca
Encl.
- Resume
APEENDIX – C – Interview Questions
- Interview Questions with Sadaf Baresh
- What are the main goals of Apple Inc.?
- What area does Apple focused on in today’s business world?
- How does Apple involve itself with charities and non-profit organizations?
- How does Apple initiate or contribute to local communities across Canada or the world?
- Can you tell me more about Apple’s approach to the idea of corporate social responsibility? Note: (Before that I briefly presented my research of apple corporate social responsibility)
- How does Apple define its CSR?
- Has Apple approach to business and social responsibility changed in the last 10 years? How so?
- Do you think that apple’s ethical core of environment is realistic and implemented? Or is it statement on a piece of paper?
- Can you tell me the kind of ethical guidelines does Apple have?
- How does Apple measure its performance and the performance of its employees?
- Who are Apple stakeholders?
- How does Apple negotiate the interests of stakeholders and its shareholders with the interests of its customers, the environment, and social responsibility?
APEENDIX – E – Apple CSR Rating History
(CSR information for Apple Inc., 2017)
(CSR information for Apple Inc., 2017)
RUBRIC
QUALITY OF RESPONSE NO RESPONSE POOR / UNSATISFACTORY SATISFACTORY GOOD EXCELLENT Content (worth a maximum of 50% of the total points) Zero points: Student failed to submit the final paper. 20 points out of 50: The essay illustrates poor understanding of the relevant material by failing to address or incorrectly addressing the relevant content; failing to identify or inaccurately explaining/defining key concepts/ideas; ignoring or incorrectly explaining key points/claims and the reasoning behind them; and/or incorrectly or inappropriately using terminology; and elements of the response are lacking. 30 points out of 50: The essay illustrates a rudimentary understanding of the relevant material by mentioning but not full explaining the relevant content; identifying some of the key concepts/ideas though failing to fully or accurately explain many of them; using terminology, though sometimes inaccurately or inappropriately; and/or incorporating some key claims/points but failing to explain the reasoning behind them or doing so inaccurately. Elements of the required response may also be lacking. 40 points out of 50: The essay illustrates solid understanding of the relevant material by correctly addressing most of the relevant content; identifying and explaining most of the key concepts/ideas; using correct terminology; explaining the reasoning behind most of the key points/claims; and/or where necessary or useful, substantiating some points with accurate examples. The answer is complete. 50 points: The essay illustrates exemplary understanding of the relevant material by thoroughly and correctly addressing the relevant content; identifying and explaining all of the key concepts/ideas; using correct terminology explaining the reasoning behind key points/claims and substantiating, as necessary/useful, points with several accurate and illuminating examples. No aspects of the required answer are missing. Use of Sources (worth a maximum of 20% of the total points). Zero points: Student failed to include citations and/or references. Or the student failed to submit a final paper. 5 out 20 points: Sources are seldom cited to support statements and/or format of citations are not recognizable as APA 6th Edition format. There are major errors in the formation of the references and citations. And/or there is a major reliance on highly questionable. The Student fails to provide an adequate synthesis of research collected for the paper. 10 out 20 points: References to scholarly sources are occasionally given; many statements seem unsubstantiated. Frequent errors in APA 6th Edition format, leaving the reader confused about the source of the information. There are significant errors of the formation in the references and citations. And/or there is a significant use of highly questionable sources. 15 out 20 points: Credible Scholarly sources are used effectively support claims and are, for the most part, clear and fairly represented. APA 6th Edition is used with only a few minor errors. There are minor errors in reference and/or citations. And/or there is some use of questionable sources. 20 points: Credible scholarly sources are used to give compelling evidence to support claims and are clearly and fairly represented. APA 6th Edition format is used accurately and consistently. The student uses above the maximum required references in the development of the assignment. Grammar (worth maximum of 20% of total points) Zero points: Student failed to submit the final paper. 5 points out of 20: The paper does not communicate ideas/points clearly due to inappropriate use of terminology and vague language; thoughts and sentences are disjointed or incomprehensible; organization lacking; and/or numerous grammatical, spelling/punctuation errors 10 points out 20: The paper is often unclear and difficult to follow due to some inappropriate terminology and/or vague language; ideas may be fragmented, wandering and/or repetitive; poor organization; and/or some grammatical, spelling, punctuation errors 15 points out of 20: The paper is mostly clear as a result of appropriate use of terminology and minimal vagueness; no tangents and no repetition; fairly good organization; almost perfect grammar, spelling, punctuation, and word usage. 20 points: The paper is clear, concise, and a pleasure to read as a result of appropriate and precise use of terminology; total coherence of thoughts and presentation and logical organization; and the essay is error free. Structure of the Paper (worth 10% of total points) Zero points: Student failed to submit the final paper. 3 points out of 10: Student needs to develop better formatting skills. The paper omits significant structural elements required for and APA 6th edition paper. Formatting of the paper has major flaws. The paper does not conform to APA 6th edition requirements whatsoever. 5 points out of 10: Appearance of final paper demonstrates the student’s limited ability to format the paper. There are significant errors in formatting and/or the total omission of major components of an APA 6th edition paper. They can include the omission of the cover page, abstract, and page numbers. Additionally the page has major formatting issues with spacing or paragraph formation. Font size might not conform to size requirements. The student also significantly writes too large or too short of and paper 7 points out of 10: Research paper presents an above-average use of formatting skills. The paper has slight errors within the paper. This can include small errors or omissions with the cover page, abstract, page number, and headers. There could be also slight formatting issues with the document spacing or the font Additionally the paper might slightly exceed or undershoot the specific number of required written pages for the assignment. 10 points: Student provides a high-caliber, formatted paper. This includes an APA 6th edition cover page, abstract, page number, headers and is double spaced in 12’ Times Roman Font. Additionally, the paper conforms to the specific number of required written pages and neither goes over or under the specified length of the paper. GET THIS PROJECT NOW BY CLICKING ON THIS LINK TO PLACE THE ORDER
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